What is a meme, and why it's a weapon in cognitive warfare
He's right, you shouldn't. We see them everywhere, they make us laugh. We send them to friends, family, or post them online. But we rarely ask
How narratives shape legitimacy, perception, and strategic outcomes.
He's right, you shouldn't. We see them everywhere, they make us laugh. We send them to friends, family, or post them online. But we rarely ask
A scandal that seems grotesque at first glance but uncovers a much deeper fracture in how power, perception, and narrative now operate.
I'm about to share words I wrote almost ten years ago. Back then, I was a young journalist in Israel and the West Bank. I wrote constantly (in
A quantum lens on timelines, memory, and the architecture of truth
On May 30, The New York Times published an article. Beneath its "factual" tone lies a narrative built on: selective emphasis, speculative framing, and emotional anchoring. This (long)
Months ago, I attended a high-profile event. Lots of important people, plenty of influence in the room. But one individual caught my eye: not because of their charisma, but because
You see too much and you know it. Perception is often misunderstood.
Language is the most powerful tool humans have ever created. It is also the most dangerous. From intelligence operations to corporate politics, from spiritual dogma to media warfare, words shape
After an introduction and my reflections on Soros' life and past, I want to introduce you to a central element of his philosophy - the theory of reflexivity. In
They excel at satire. They observe the world, amplify absurdities, and create hilarious, often unsettling episodes. Sometimes, reality seems to catch up. Coincidences? Absolutely. But it's more nuanced
Imagine a leader receiving an intelligence report starting with: "you won't believe what you'll discover in this report". It opens with a dramatic anecdote
When I first moved to Israel, I remember saying to myself: "I have 100 questions, I need answers to". I left Israel, with 10000 different answers to my